How to Photo Credit
→ Learn how to properly credit creative work and why it's important; please reach out directly if you have licensing/usage rights questions
When we collaborate, the imagery created is a valuable asset for your story. Unless an unlimited, uncredited licensing contract is explicitly agreed upon, proper photo attribution is required for all digital and print use. Additionally, please default to using the provided watermarked images for public distribution, unless unwatermarked assets have been specifically delivered and approved for campaign use.
Web & Email Guidance
For photo use in newsletters, websites, and editorial content, please use my name, website, and handle.
Credit: "Photos by Zak Suhar | zaksuhar.com | @zaksuhar"
Hipcamp example
Airbnb example
Instagram & Social Media Guidance
Please include the written credit in the main description/caption and tag the respective account.
Instagram: "Photos by @zaksuhar" (Tag: go.zaksuhar.com/instagram)Facebook: "Photos by Zak Suhar Photography" (Tag: go.zaksuhar.com/facebook)X/Twitter: "Photos by @zaksuhar" (Tag: go.zaksuhar.com/twitter)
LinkedIn example
Instagram example
Why Crediting is Important
Copyright & Ownership: Legally, creative assets remain the intellectual property of the creator. Proper attribution fulfills the baseline requirements of standard digital media licensing.
Creative Equity: Clear credits recognize the strategic value, technical execution, and high-end production gear required to produce commercial-ready media.
Brand Transparency: It provides a clear roadmap for partners, vendors, and audiences to see who built the visual identity, streamlining future production workflows.
⚠️ Usage of any assets without proper attribution, explicit contract licensing, or outside the scope of agreed-upon terms constitutes a copyright violation. In instances of unauthorized or improper use, I reserve the right to request immediate removal of the assets or issue a retrospective licensing invoice for the uncredited commercial use of the work.
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